The 7-Ritual
Rite of Passage
for visionary coaches,
creatives & guides
to become
Wildly Wealthy
World-Changing Witches
A 2-month ritual immersion to uncensor your voice, create your next best-selling offer, and start making way more money doing work that 's radically you.
Want to become a wildly wealthy, World-Changing Witch —
without feeling terrified they’ll burn you at the stake?
I really hate to break it to ya, but if you live your truth loudly enough… the burning is 100% inevitable.
So the question CAN'T be... How do I avoid them disliking me?
It’s gotta be... What matters MORE than the approval of people who just don’t vibe with me?
1. No longer shrinking your ambition or pretending to be someone you’re not
2. Experiencing 10x more joy, aliveness, and world-changing conviction
3. Magnetizing soulmate clients and coven who are co-conspirators on your mission
4. Creating offers so alive people feel them in their bones and buy immediately
5. $20k, $50k, $150k months that fund the life and the visions you’re here to make manifest
6. Orienting toward the LOVERS more than the haters
7. Using your wealth to regenerate land, build community centers, pay reparations, and circulate resources where they’re needed most
I’m not saying it’s EASY.
I’m just saying, it’s WORTH IT.
Which brings me to my story…
As a World-Changing Witch, your job isn’t to be liked, approved of or perfectly understood by everyone.
Your job is to be powerful enough to deliver the damn Soul Calling you were born for.
And to BURN FOR what matters MORE than approval:
At the time, I had a $500k/year company, over 20 contractors, and 65 students enrolled in an upcoming 18-month trauma resolution training.
From the outside, it looked wildly successful.
But inside, I was burnt out from over-giving, fawning, and trying to be perfectly safe for everyone.
I was so exhausted I was rupturing cysts on my ovaries… while wanting to have a baby, when my Witch said: STOP.
Give them their money back.
Get small. Something has to change. It’s not supposed to feel this way.
So I did the unthinkable.
I shut down my company, REFUNDED A HALF MILLION DOLLARS, and stepped into the void.
At first all I could hear was a tiny whisper:
“I just want to do magical rituals with magical people for magical causes.”
But eventually that whisper became a clear, fierce calling:
Become a Professional Business Witch who helps radical visionaries make world-changing money.
So that’s what I did.
And within ONE year — with a new baby and a total brand pivot — I had completely made back that half-million dollars.
Now? My entire business feels like a soul-aligned, illegal amount of fun.
I earn $500k/year to host life-changing rituals.
And in 2025 alone, I circulated $50k to causes that matter.
2 years ago, I let myself burn at the stake of my old professional identity
2 years ago, I let myself burn at the stake of my old professional identity
WE don’t have to stay tethered TO OUTDATED, approval-seeking identities in OUR businessES.
WE can be truly free.
Which is exactly why I created Business Witchery Initiation.
WE don’t have to stay tethered to outdated, approval-seeking identities in our businesses.
WE can be truly free.
Which is exactly why I created Business Witchery Initiation.
We can’t afford for World-Changing Witches to stay trapped in saviorhood and martyrdom.
We need us resourced. Rich. Abundant. Alive.
And to get there?
You have to move through a true rite of passage.
An INITIATION that composts the parts of you still hustling for approval…
…so you can become THAT WITCH who burns for your wildest call — come what may.
The one who can Make Magick, Make Money, Have FUN, and change the world.
The 4 most COMMON OUTCOMES
from past Business Witchery participants,
according to our closing surveys:
The 4 most COMMON outcomes from past
Business Witchery participants,
according to
closing surveys:
No longer pretending to be someone they're not in their businesses
Channeling their most PROFITABLE OFFER during a *single* 2 hour rituals
Marketing and sales copy FLYING out of them
with ease
10x more JOY, PLAY & ALIVENESS in their businesses
all the magick included:
All the Magick Included:
⏾ 2 live 2-Hour Oracle Q+A Coaching Sessions
To get personalized guidance, real-time breakthroughs, and support turning your insights into clearer offers, stronger sales, and bolder leadership.
⏾ 7 live 2-Hour Rituals
To help you uncensor your work, channel your next most abundant offer, and help you become a more magnetic, wealthy, world-changing witch.
⏾ A Hand-Illustrated Ritual Companion Guidebook
Shipped to your doorstep and included in your purchase, to deepen every ritual, anchor your breakthroughs, and make the transformation tangible.
The 7 Rituals
THAT CHANGE EVERYTHING
The 7 Rituals
THAT CHANGE
EVERYTHING
Spell-Binding: Market like a Shameless Siren
07
Potent Potion: Cultivate Your Most Joyful, Abundant New Offering for Dream Clients
06
❤️🔥 OUTCOME: Leave with clarity and confidence about your next powerful offer — one that feels wildly alive for you and irresistible to your clients.
Marry Your Soul's Aliveness: Call in Big Love at Every Level of Your Business
05
Alter Your State: Build a Devotional Altar That Manifests Abundance
04
Burn at the Stake: Become FEARLESS and FREE for Your Vision
03
❤️🔥 OUTCOME: Leave liberated from the fear of judgment or rejection — able to speak, lead, and sell your work with unapologetic power.
Cauldron Brew: Awaken & Amplify Your Wildest Wisdom
01
❤️🔥 OUTCOME: Leave with the VIRAL MESSAGE + UNSHAKABLE SELF-TRUST that instantly increases your magnetism, clients and SALES.
All Rituals happen LIVE at 11am MST
on Tuesdays or Wednesdays,
with recordings available forever.
Exact dates in the FAQ section below!
Coven Up: Grow Courage + Community Around Your Deepest Call
02
❤️🔥 OUTCOME: Leave with the support, solidarity, and courage that makes it easier to show up boldly, share your work, and grow your business faster.
A majority of my clients channel their MOST abundant, best-selling offer inside a SINGLE ritual.
Muahahahahaaaa🪄
We SHIP the Business Witchery Initiation Ritual Guidebook to your doorstep (at no extra charge!)–– so you have a magical physical reminder to tune into the life-changing potency of this work... and it doesn't become another course you buy but never finish.
HAND-DRAWN RITUAL GUIDEBOOK...
DELIVERED TO YOUR DOORSTEP
HAND-DRAWN
RITUAL GUIDEBOOK...
DELIVERED TO YOUR DOORSTEP
This is NOT for...
- Those too skeptical of the power of ritual to simply sink in
- Those with a lot of baggage / trauma around groups (you'll be invited to coven-up for a short period in likely every ritual)
- Those who have a hard time sharing space with attunement to the group field or respect for difference
- Those who need a lot of support differentiating between consent-based group ritual and traumatic religious experiences (I will be responsible for offering options and lots of room to do your own thing. You will be responsible for managing self-consent and self-integrity.)
This is for...
- The secretly sassy healing professional who's dyyyyinnggggg to say what you're really thinking
- The artists, writers & creators with gusto – wanting to finally make the kind of money that reflects your wisdom and gifts
- Both new and experienced entrepreneurs, coaches & guides ready to claim their edges & invigorate their work, and make way more money
- The mystical ones who love drippy beeswax candles, stirring herbs into potions, roaring free on the dance floor, and ink stains on the sides of hands
- And the biz owners who are ready to ELEVATE their most uncensored wisdom in everything they're doing
$88
YOUR INVESTMENT
- 7 live 2-hour rituals for unmated clarity, courage & conviction
- 2 live Opening and Closing Oracle Q+A Coaching Calls with Rachael for communal magick and accelerated change
- A hand-illustrated Business Witchery Initiation Guidebook shipped to your doorstep (at no extra cost!) for tangible implementation miracles
- An unmatched coven of other visionary raddies + baddies in business
your investment
Includes hand-Drawn Ritual Guidebook SHIPPED TO YOUR DOORSTEP!
5% of all sales from Business Witchery Initiation will be circulated to either folks in Palestine, regenerative earth projects, Indigenous Land Tax, or Black single mothers.
💰$50,000 circulated to causes for collective liberation in 2025.
🌎 5% of all sales redistributed to mutual aid and nonprofits.
I found through each fun, potent and rich ritual that I uncovered much more than I anticipated about what I desired in my work and what was emergent in my personal life. I'd recommend this to anyone who knows their business hiccups are personal hiccups, and wants integrity and soul-guided life above all else.
Madison Morrigan
(she/they)
Intuitive Coach
She has a profound gift for finding the golden thread that will change everything, and following that thread all the way through to the embodied liberation on the other side. She is MASTERFUL at her craft, so much so that it’s seamless, which allows for a kind of profound integration that can only be facilitated by someone with her depth of mastery. If you want your patterns to actually CHANGE, FOR GOOD, then place yourself in front of Rachael, and you will be amazed at the results in your life and work.
Nisha Moodley
Devotional Leadership Coach
WHAT PAST WITCHES ARE SAYING...
WHAT PAST WITCHES ARE SAYING...
FREQUENTLY ASKED QUESTIONS
Something you're wondering that we didn't answer here?
Email us at support@rachaelmaddox.com & we'll get back to you ASAP!
Tuesday April 14 - 11am - 1pm MT
Wednesday April 22 - 11am - 1pm MT
Wednesday April 29 - 11am - 1pm MT
INTEGRATION WEEK OFF
Wednesday May 13 - 11am - 1pm MT
Tuesday May 19 - 11am - 1pm MT
Tuesday May 26 - 11am - 1pm MT
Wednesday June 3 – 11am - 1pm MT
Opening and Closing Q+As: 1pm - 2:30 MT
Friday April 17 - 1pm - 2:30pm MT
Friday June 5 - 1pm - 2:30pm MT
This work is open to all! Both people who are beginners and people who are super experienced are a great fit for this program so long as...
You're wanting to invigorate / re-invigorate your work with MORE of your edgy wisdom, joyful genius & soul’s aliveness.
I’ve personally received SO much from doing each of these rituals and I’m 15 years into business. I can’t wait to do them again in the Spring. Every season I'm committed to reassessing my business to ensure it highlights my emerging joy, medicine & truth. This makes my work feel fun, spicy, inspired & magnetic – even when I'm running the same offer again & again.
There were many witches in the first round who’ve been in biz for a long while who received a ton from the offering.
All that said, we have a super gracious refund policy. You can come to the first ritual, and if after that it doesn’t feel like a fit, we’ll give you all your money back, no questions asked.
Perhaps come check it out?!
Yes, Business Witchery is a great place for you!
You don't need to have a business in order to participate.
Whether you have a business or not, the 7 rituals will guide you through a process of radically claiming your wisdom, your soul's aliveness & your genius... and of course, those facets of you apply to way more than just business.
Which is why many past participants shared that their whole lives – not just their businesses – transformed from their 2 months in the coven.
It's essential to me that I cultivate a relatively safe & brave space for every member to have an authentic, transformative process. I stand firmly for the liberation of all those marginalized by systems of harm. I also don't believe in perfection, or punitive relational dynamics in this arena. I welcome feedback, conversation and invitations to a more nourishing space for all. I promise to validate your experiences and aim to amend my behaviors if a blindspot causes hurt or harm.
I interchange pronouns when offering examples as well as in the Guidebooks.
Considering the printed guidebook and digital nature of the offering, there are zero refunds for this program. But don't worry... you won't want one. This offer is the epitome of over-delivery + wild delight!
Yes! I do these ritual recordings every few months and they are so powerful, even recorded.
That said, the magic is more powerful when shared.
Each ritual, you are invited to ‘coven up’ with other participants for at least 10-15 minutes.
You could instead: sign up with a friend and do the replays on zoom together, pausing to ‘coven up’ at the moments directed.
Or simply digest with a friend or business colleague afterward, even if they’re not in the program.
You get access to the course portal FOREVERRR– and you're invited back to all future rounds for free!
It was energizing, enlivening and exactly what I needed in a really challenging time. Need an infusion of magic in your business? Come into the coven. Your soul will thank you.
Liberty Gonzalez
(they/them)
Rachael's fierce holding of the space helped me remember my innate magic. I felt both deeply supported and fired up to share my medicine and stop hiding.
Grace Bella Harman
Embodied Transition Guide
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